This past weekend I attended Ray Higdon’s Top Earners’ Marketing Book Camp where I had the privilege of interviewing internet marketing thought and best practices leader Ray Higdon on the business success formula for entrepreneurs.
The Business Success Formula Is Changing
With the vast majority of people spending time on social media and researching product and company information on the internet, network marketing companies and traditional businesses are finding it necessary to grow their online presence in order to survive and stay competitive in the market place. The same trend goes for small business owners, affiliate marketers and home business owners.
Entrepreneurs who are able to adapt to the changes of an online marketing platform with education and implementation of online marketing tools, practices and techniques, will be the successful leaders and influencers.
Those who stand to gain the most success are early adopters who learn and implement correct online marketing practices first.
On and Off Line Strategies For Business Success
In this interview, Ray shares his perspective on the following points:
- How online and offline marketing and practices work together to build a successful business.
- Why marketing education is needed in network marketing and online marketing.
- How entrepreneurs can accelerate their success through qualified coaching programs.
- How mastermind groups provide an environment where the whole is greater than the sum of its parts and how members can greatly accelerate their growth and success through membership.
- Best practices in online marketing and prospecting.
- How to use personal branding and attraction marketing to build your business.
- Why companies need to add internet marketing to their marketing strategies to stay competitive in the market place.
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